People like to watch professional players so they can learn things, and also entertained.
There is value being created for these individuals and JustinTV has snatched up the market by offering revenue sharing deals to get people to switch.
Just the other week, a player named TheLittleOne has 15-20k Uniques watching his stream for twenty four hours.
They are not massive audience draws like MLG, or GomTV, but for the cost of producing one could easily argue the marginal profit is higher.
Secondly, a lot of tournaments actually stream through JustinTV, like NASL. While not having the production value of the previously mentioned it has a large amount of consistent audience draw.
TSL3 was drawing in excess of 70k viewers for their tournament. It's not a bad deal considering this is real viewers and not "Nielsen family" style calculations.
There is value being created for these individuals and JustinTV has snatched up the market by offering revenue sharing deals to get people to switch.
Just the other week, a player named TheLittleOne has 15-20k Uniques watching his stream for twenty four hours.
They are not massive audience draws like MLG, or GomTV, but for the cost of producing one could easily argue the marginal profit is higher.
Secondly, a lot of tournaments actually stream through JustinTV, like NASL. While not having the production value of the previously mentioned it has a large amount of consistent audience draw.