I think that's a big part of it. The more "science" starting a company becomes, the more we'll see "analytical" people drawn to it. When starting a company, you'll never have perfect information. You can make more informed decisions, but at the end of the day, there's still risk. Not everyone is cut out for that. Some people would prefer a safe routine to the risk of a startup. It sounds like this gentleman bought too much into the "science" and process of startups, and wasn't ready to deal with the challenges.